There are times when a helicopter fly-over is just out of the budget. But that doesn’t mean you have to scrap the concept. Video animation design, whether it’s 2D or 3D, offers nearly unlimited potential for creative executions. Animation design allows us to customize the visual environment, the message, and the experience. Basically, if you can imagine it, Arketype can bring it to life through video animation.
Unlike some 3D animation companies, Arketype provides more than the execution phase of animation design. We offer strategic implementation, which means we are able to incorporate animation design into a creative solution when the client, project, or medium calls for it.
We’ve created video animation solutions that were featured as part of a complete creative package. The animations were used as online videos, email and viral campaign components, Web site and micro site content, as well as broadcast TV spots. Arketype has also created animations specifically for movie credit intros and title screen identifications.
As an advertising and branding medium, we use video animation design to communicate layers of information. By integrating graphic motion design and text animation into our video production process, we’re able to deliver a more content-rich communication piece.
Some examples of enhancing videos with animation design include dynamic on-screen supers (text graphics), animated transitions, and special effect graphics layered over the top of standard video formats. Contact Arketype to find out how you can blend video with 2D animation and 3D animation to create a unique look and feel for your motion design projects.
To view our video animation design examples, visit our portfolio.